The power of a sponsored photo booth

Let us paint a picture you may be familiar with: You’ve got some killer ideas for your event and you know a photo booth would be the perfect addition, but you’ve got a tight budget for entertainment. You had photo booth company do your event for free last year, but you really felt like your event was put on the back burner, and they aren’t available to do it again for free. You’re back at square one and don’t want to have to ask more people to work for free.

You need a sponsor. The great news is, you know of a third party company that would be the perfect sponsor to promote their brand at your event. All of your guests fit perfectly into this company’s target demographics. But where do you start to begin securing that company as a sponsor? That is where we come in.

Follow these five simple steps to lock in a sponsor and create a mutually beneficial relationship that won’t have your event taking a hit.

  • First thing we recommend is creating and booking your ideal photo booth package with Oh Happy Day Booth. You can see all of our services and add ons, starting with our portrait booth, here. We suggest adding a custom vinyl wrap, a custom start screen, email capturing and digital sharing analytics to track the audience to ensure maximum return on investment and brand visibility. By adding these options, you’ve now curated a marketing tool for your future sponsor. They’ll thank you later, trust us.

  • Once you’ve created your ideal package, double your cost of renting the booth. By doing this, you’ve now created a profit margin that will help with your organization’s funding. Not only are you able to cover the cost of the photo booth rental, you’ll profit off our services, which makes this a win-win-win for everyone. We suggest adding in additional sponsorship incentives such as logo placement on signage, hyperlinks on your website, complimentary tickets to your event, announcing their services at your event, and social media mentions. While these incentives have little associated cost, they hold a lot of value for a sponsor.

  • After you’ve created an incentive deal that a photo booth sponsor will benefit from, identify the demographics of the guests attending the event. You’ll want to know the statistical data relating to the population of your event, especially for your future event partners. This is important because when you know your demographics, you can then determine what type of company would benefit most from marketing to your guests.

  • Since you now know your demographics and which company would benefit from the audience, start contacting companies and find the decision maker on staff regarding marketing or sponsorship opportunities. Explain your photo booth sponsorship package, and all it’s associated benefits. It is a huge marketing tool to amp up their business, and let them know that they would be the exclusive photo booth sponsor. Fancy! We suggest reaching out to more than one company that could potentially sponsor your event. If you already have a lead from another sponsorship in the past, or know of a company that has been interested in working with your organization, start there!

  • Once you have a strong lead, that responded and said they are interested in learning more, let them know we can create a mockup so they can visualize the experience. We can create a branded photo overlay for the print outs, show them digital analytics from past events, and design their vinyl wrap with their logo so they’ll know exactly what they’re benefitting from supporting your event. This will seal the deal for the sponsorship package.

A few examples photo booth experiences that have involved sponsors are below! Art Bra Austin is annually hosted by the Breast Cancer Research Center, and in 2018 they had two sponsors: Snyder Plastic Surgeons sponsored the roaming photography and selfie station and Texas Oncology sponsored the Portrait Booth. Together, these sponsors and the host benefited from the event and it was a hit for all the attendees as well!

We’ve had success with our simple five step process and we know you will too! Interested in learning more? Contact our sales team today at kati@ohhappydaybooth.com.

Valentines? We thought you said Galentines

Valentine’s Day is quickly becoming one of our favorite holidays! Cupid’s holiday is all about sharing the love through cards, flowers, and candy (which is what we’re really excited about, honestly). This year, one of our clients wanted a twist on the traditional holiday. Instead of celebrating Valentine’s Day, they channeled their inner Leslie Knope to celebrate Galentine’s Day in a big way! See here for reference.

We had an opportunity to document TLR’s Galentine’s Day Event at the Four Seasons. The ladies were pampered with massages, makeup touch ups and hair styling stations. They were so excited to document their new look! Instead of using one overlay for our photos as we usually do, we created six overlays to give guests the option of transforming their image into different conversation candy hearts, and it really takes us back to our elementary days of homemade Valentine’s boxes and picking the perfect card for our best friends. We doubled down on the conversation heart theme and turned the nostalgic candy hearts into custom props to make it a unique experience for our clients. The iconic duo of overlay and props had us swooning for more events like this!

Whoever you’re sharing the holiday with, we hope it’s filled with lots of love!

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The Beauty Co Lab Event | Austin Boomerang Booth

We got to be a part of the very first Beauty Co Lab event, which was started by Rachel Daugherty of Peppermint Pedi Parlor and Billy Mercer of LipServiceXO in an effort to join forces for the greater good of the local beauty industry. Our mantra is simple: collaboration over competition. Their clients expect the best, and so do ours, so it was the perfect fit! The event took place at The Refinery in downtown Austin and we set up our Selfie Station to document all the fun. The Flower Social made the cutest floral backdrop and even created some adorable flower rings that guests could wear as props. 

We will be joining them again for more photo booth fun on June 3rd, so get your tickets here

Fun and Flirty Galentine's Brunch Styled Shoot | Austin Photo Booth

We are so excited to share some fun photo booth images from this styled shoot we did for Galentine's Day! We have an unhealthy obsession with Parks and Rec and just knew we needed to do a brunch shoot this year, and we managed to pull it all together in less than two weeks with lots of help from some amazing vendors. We were published on Every Last Detail blog as well, so check out their post for some gorgeous photos from Kiera Jane Photography! 

VENDORS WHO MADE IT ALL HAPPEN…
Venue: Pecan Springs Ranch  // Planning: Sweet Laurel Weddings & Events  // Photography: Kiera Jane of France Photographers // Floral Design: Fine Feather Florals // Photobooth: Oh Happy Day Booth // By His Grace // Cakes: Feathers and Frosting // Baked Goods: Root Cellar Bakery // Catering: Red Book ChefFancy Fluff,  Champagne Supply CompanyBirch and Brass // Models/Bloggers: So Much Life BlogStrut and StruggleLittle Bitty in the City , ATX Eats & TreatsBig World Small Girl Struggle

WildFox Couture | First Friday Event at the Domain in Austin